Stay Safe on Norfolk and Suffolk Roads This Summer

A national month-long road safety initiative launches tomorrow (Wednesday 1 July 2026) as officers tackle fatal four offences across the country. Led by the National Police Chiefs' Council, roads policing teams nationwide will be working to reduce the number of people killed and seriously injured by those who choose to commit these incredibly dangerous offences.

This campaign will target those drivers who are: Summer months bring increased traffic to Norfolk and Suffolk, including visitors who may be unfamiliar with local roads. The message is simple slow down.

A small change can make a big difference. Slowing down gives more time for a driver to react and can help prevent serious crashes.

Drivers are also advised to: Locally, for the first two weeks of July, there will be a speed intensification under Operation Lifesaver. In 2025, almost half of all fatal collisions in both Norfolk (48%) and Suffolk (47%) had speed recorded as a road safety factor.

Even small increases in speed make a critical difference. Operation Lifesaver is a targeted road safety campaign aimed at reducing deaths and serious injuries caused by speeding and dangerous driving.

The initiative, originally developed by the Police Service of Northern Ireland, focuses on combining visible enforcement with strong public messaging during high-risk periods. The operation will see an increased policing presence across both counties, with officers carrying out coordinated enforcement and engagement activity.

With so many fixtures and opportunities for a night out during the world cup this month, Norfolk Police will be on hand at fan zones and popular venues, throughout the tournament, to ensure that those travelling home are doing so safely. Those heading home after a match or driving to work the next morning are being reminded there is no safe drink or drug drive limit.

Chief Inspector Gary Miller, of the joint Roads and Armed Police Team, said: “Whilst this campaign provides us with the opportunity to focus on all of the ‘Fatal Four’ offences, we will be dedicating time and resources to speeding specifically. “Speeding has devastating consequences and remains one of the main factors in the most serious collisions we attend.

“Too often, drivers underestimate the risks or believe it won’t happen to them. But it only takes a moment for things to go wrong, and excessive speed can be unforgiving.

Do not be selfish and do not put yourself at risk. “This operation is about visibility, enforcement and education.

We’re asking drivers to take responsibility — slow down, stay within the limit and help keep everyone safe this summer.” A spokesperson for the Norfolk Road Safety Partnership said:“We all have a part to play in keeping Norfolk’s roads safe this summer. With more people travelling across the county, simple choices such as slowing down, putting the phone away, wearing a seatbelt and planning a safe way home can make a life‑changing difference.

Norfolk County Council and Norfolk Fire and Rescue Service support this campaign and the work of the Norfolk Road Safety Partnership to help everyone get home safely.” Share